Build a mobile ASO optimization tool for indie developers
9/15The Opportunity
Spotted on Reddit · March 21, 2026
App developers frustrated with existing ASO tools that dont meet real optimization needs after years of app publishing
Why these scores?
Demand (pain) scored 3/5 (strong) — how urgently people need a solution.
Willingness to pay scored 3/5 (strong) — evidence people would pay for this.
Market gap scored 3/5 (strong) — how underserved this space is.
Build effort scored 3/5 (strong) — feasibility for a solo builder or small team.
Who's Complaining About This?
“Dev with 6 years of app experience built their own ASO tool because existing ones didn't meet their needs”
Willingness to Pay
Sensor Tower charges $500+/mo, AppTweak $69/mo. Indie developers priced out of professional ASO tooling.
Score Breakdown
9/15How urgently people need this solved and how willing they are to pay for it. Based on complaint frequency and spending signals across platforms.
How open the market is. A high score means few or no direct competitors, or existing solutions are overpriced and underdeliver.
How quickly a solo developer can ship an MVP. 5 = weekend project with standard tools. 1 = months of infrastructure work.
Existing Solutions
Sensor Tower ($500+/mo, enterprise), AppTweak ($69/mo), App Radar ($39/mo). Gap: affordable ASO tool priced for indie developers.