Failed payment recovery dunning for micro SaaS
The Problem
SaaS businesses lose 5-15% MRR monthly to failed payments. Stripe retry logic is basic. Churnkey hit $30K MRR solving this. Room for a simpler entrant at $29/mo targeting founders under $10K MRR.
Real Demand Evidence
Found on Superframeworks micro-SaaS ideas + Indie Hackers validation ↗·Yesterday
Founders on Indie Hackers and Twitter actively discuss silent revenue loss from failed payments. Churnkey and ProfitWell Retain exist but are priced for teams, not solo SaaS founders.
Competitive Landscape
No direct competitors found
Underserved market — strong signal for first-mover opportunity.
Willingness to Pay
Churnkey at $30K MRR, Baremetrics grew to $1M+ ARR starting here. WTP proven at $100-300/mo or % of recovered revenue. Clear ROI story: recover $X in 30 days.
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